E207: Fixing The Money Problems In Your POD Business + Distro Made AI
Welcome back to the PODCast!
Money problems got you down?
(Sounds like the opening line of a late night infomercial.) 😂
But seriously, how can you turn around the financial fate of your Print On Demand business? This week, Travis and Josiah share some strategies around why your business finances might not be where you had hoped when starting out. While they can’t wave a magic wand over all your financial woes, perhaps some practical advice can make a real difference.
For starters, the guys explore the art of increasing profits without necessarily ramping up sales volume. Discover why selling higher-ticket items like wooden signs and/or wall art can be a game-changer compared to the usual t-shirts. Learn how to boost your average cart value with savvy tactics like offering free shipping on larger orders or cross-selling complementary items. They also stress the importance of clear product descriptions and visual aids to reduce customer confusion and returns, ultimately leading to higher customer satisfaction and a healthier net margin for your business.
Free up your time for strategic growth by outsourcing repetitive tasks to virtual assistants and keep your credentials secure with tools like LastPass. Understand the power of analyzing your advertising expenses and how monitoring Return on Advertising Spend (ROAS) can ensure your ad campaigns are profitable. From optimizing your product listings to leveraging automation tools like bulk mock-up generators and AI advancements like ChatGPT, this episode is crammed with actionable tips to help your Print On Demand business thrive.
Plus, in the Point of Interest, the guys share an AI tool from a company named DistroMade that will look at a product image and create a description to use on your listings!
Enjoy the show!
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Other links:
https://distromade.com/free-tools/free-ai-product-description-generator-for-seo
The E-Myth by Michael Gerber (paperback)
E204: Hiring Your First VA (podcast)
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If you're looking for some help with your POD business, sign up for a POD Success Discovery Call and we can see if we're a good fit to work together.
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CHAPTERS:
00:00:04 - Money Problems in Print on Demand
00:14:42 - Increasing Profit in Print on Demand
00:26:49 - Optimizing E-Commerce Efficiency and Returns
00:32:00 - Outsourcing Tasks and Analyzing Expenses
00:38:21 - Improving Return on Ad Spend