POD Cast E053: Why Do People Buy From You? + Post Office Holiday Rates
Simon Sinek has said "people don't buy what you do, they buy why you do it." This week, Travis and Josiah explore the question "What Is Your Why?" They give examples of both "good" and "bad" why's, as well as share some of their own. The "power of why" is undeniable so how are you going to use it in your business?
Plus, on this week's Point Of Interest, the guys share some of the USPS's rate increases for the upcoming holiday season. If you feel you've heard this before, it because we've seen these rate increases several times since the show started over a year ago. And this likely won't be the last time they increase their rates!
Anyway, enjoy the show!
https://printondemandcast.com/shop (easiest way to support the show!)
https://www.pirateship.com/usps/zone-map (USPS Interactive Zone Map)
https://youtu.be/u4ZoJKF_VuA?t=20 (Simon Sinek's Ted Talk, "Start With Why")